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Aussies are being warned about a spate of email frauds, where retailers allegedly fail to protect customers from being scammed.
Proofpoint discovered that 25% of Australia’s top 100 online retailers are not taking the necessary precautions to safeguard customers from potential email fraud and cybercrime before Black Friday and Cyber Monday.
Email scams are becoming increasingly common, with cybercriminals targeting Australians with fake invoices, order confirmations, and other messages designed to steal personal information or money.
The implementation of DMARC, a widely used protocol that aids in ensuring the identity of email communications and guards against the exploitation of website domain names, was examined in Proofpoint’s analysis of Power Retail’s Top 100 Retailers for 2022. According to the findings, 25% of shops do not have DMARC records, leaving Australians vulnerable to email fraud.
“The influx of emails from brands offering great deals during the Black Friday and Cyber Monday shopping period makes it an opportune time for cyber criminals to capitalise on the spike in email traffic and target shoppers with creative and convincing lures,” says Proofpoint Senior Director, Advanced Technology Group, Asia Pacific and Japan Steve Moros.
“As Australians search the internet and check their inboxes for the latest shopping bargains, it’s important to remain vigilant and keep safe shopping practices front of mind.”
“Email is a widely used marketing tool and, therefore, a popular channel for cyber criminals to leverage to conduct large-scale phishing campaigns to steal personal information or credit card details that can then be used to engage in identity and financial fraud.”
“DMARC is widely viewed as best practice preventing suspicious emails from reaching the inbox, yet our research shows that one in four retailers aren’t protected. This leaves them open to being impersonated by cybercriminals who can then deliver malicious emails to consumers’ inboxes.”
Responding to these findings, cybersecurity experts urge retailers to protect their customers from email fraud by implementing more robust security measures such as two-factor authentication and verification emails.
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